SHAREWOOD a Bookshop for O’ by MammaFotogramma Studio
On the occasion of Salone del Mobile Milan 2012, from April 16th to 23rd, O’ hosts the exhibition UNTOUCHABLES/RETOUCHED by the collective of individual designers Dutch Invertuals, and opens its permanent bookshop set up by MammaFotogramma Studio.
Bashfully appeared in early March, O’ bookshop is now populated by artists' editions, magazines, books, films, records, tapes just as they were sprouting from the structure designed by thr Milanese MammaFotogramma Studio’s, formed by Gianluca Lo Presti, Giulio Masotti, Marco Falatti, Federico Della Putta, Ettore Tripodi-
They are craftsmen of the impossible who look into the richness of mind’s (and body’s, why not?) creativity and hand-tooled artifacts in a transversal way: A series of handmade specimens will set the new bookshop up. Sharewood is a furniture system that is able to produce and include several functions. It is born in the heart of the Trentino mountains, where the tree trunks has been chosen one by one; the wood, thanks to its charm and fragrances, now creates new places and disturb the strict perspective of the architecture.
opening Monday april 16th 18.00 h.